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It is an open secret that the brand favored by African American smokers is Newport. Cigarette coupons are always a valuable commodity for any smoker, but for the business that is able to combine the knowledge of the cigarette’s target audience with a wide variety of products that may also appeal to that segment of the population, it is a means of doing business. Peruse the Internet, and you will see a plethora of sites that are offering Newport cigarettes printable coupons. Allegedly, all of these coupons may be had just for signing up. Yet what many smokers have found when signing up to receive their Newport cigarette coupons is the insistence on having to supply an email address. When this is done, the inbox of that email account is suddenly filled with ads for businesses marketing directly to African Americans for beauty products, financial services, magazines, and a host of other goods.
Thus, while the smoker may have been able to save $1 or $2 with the Newport cigarettes coupons she or he printed out, the daily SPAM that is now descending on the email account shows that this form of usage only backfires. It is surprising that so many target marketers are seeking dishonest gain by thusly spamming a segment of the population they are assuming is African American, but what makes the whole business of Newport cigarette coupons even more questionable is the fact that some sites do not offer the promised free coupons for Newport cigarettes, but in a bit of a bait and switch scheme actually only offer coupons that are good on their site, and – when compared to cigarette prices elsewhere on the ‘Net – do not really provide any savings at all. Of course, there are other scams involving Newport cigarette coupons as well. Take for example the 2007 Newport cigarettes coupons catalog which is available only through the website of the cigarette brand. Perhaps somewhat misnamed, it does provide the smoker with Newport cigarette coupons after they send in a number of UPCs from packs of Newport smokes. These UPCs are sometimes seen in online auctions where for a bit of money they can change hands. Since these are not coupons in the strict sense of the word, the UPCs can legally be sold – but considering their actual book value is only about five cents, it is amazing to see some smokers pay as much as nine cents for them. Yet unless the individual does the math to find out the true market value, this use of the coupons will also only backfire.
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